Articles by Eric Lander

Eric Lander

Eric Lander is currently working as an executive manager at The First Listings Marketing Group, an SEO firm located in Taunton Massachusetts.With over 8 years of professional optimization experience, Eric continues to focus his work on client based optimization and marketing.For more information on Eric, please see his professional blog at www.ericlander.com.

A Closer Look at Microsoft’s MSNBot

Published on 16 June 2004 by Eric Lander in Headline News

For more than seven years, leaders at Microsoft have hinted at the possible release of a Microsoft owned search engine platform.

Maximizing Your Search Engine Promotion Productiveness

Published on 07 June 2004 by Eric Lander in Uncategorized

An important element to being productive in search engine promotion is to continually stay focused on the goals of your web site campaigns. When I say "stay focused" though, what comes to mind? Most likely you are thinking, "concentrate on what increases relevant traffic." While that is one way to stay focused and is also an important element to being productive, it will not make or break your successful promotion efforts alone.

Is Google Really Ready to Take on Yahoo and MSN?

Published on 19 May 2004 by Eric Lander in Headline News

While many would willingly admit that Google has impressed the critics, I cannot help but think that the tables may soon turn on Google’s great PR machine. Google has often set the precedent for online marketing, but it has had to fight off what seems like a large amount of criticism from upset webmasters and business owners.

Developing Maturity in a Search Engine Optimization Campaign

Published on 10 July 2003 by Eric Lander in Uncategorized

In the past few years the search engine optimization and search engine promotion industry has evolved into a more common form of online marketing. In fact, it seems to have the most appeal when we speak of optimizing the websites for growing online compan

Effective Visual Designs and Optimization – A Tough Pair to Combine

Published on 21 January 2003 by Eric Lander in Uncategorized

When the processes and dissections of search engine optimization are stripped down to the basics, content and clean coding proves to be the most effective approach to SEO. Unfortunately, combining a stunning and effective visual design with clean and effe

Search Engine Submissions: Waiting for Results

Published on 06 January 2003 by Eric Lander in Uncategorized

There is nothing more rewarding than obtaining prominent results from the worlds leading search portals. Accomplishing that for any site is a task to start with, but even more so if you do not have patience with the search engines.

Search Engine Optimization Techniques:Playing Conservatively

Published on 02 January 2003 by Eric Lander in Uncategorized

Search Engine Optimization will likely grow in 2003 as more webmasters learn all the latest and greatest ways to reach prominent rankings on the search engines. With all of these new SEO practitioners on the ‘net, the search engines are left with an incre

The Future of Yahoo – In Inktomi’s Hands?

Published on 20 December 2002 by Eric Lander in Headline News

In the spirit of peering into the future at the things that await us all, let’s now take a look into what could happen if these rumors of an Inktomi and Yahoo partnership were to ever come true.

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