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				<title><![CDATA[ISEdb.COM - Articles - Search Engine News and Analysis]]></title>
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					  <title><![CDATA[Microsoft and Yahoo!, Search Engine Partners?]]></title>
					  <link>http://www.isedb.com/db/articles/1819/1/Microsoft-and-Yahoo-Search-Engine-Partners/Page1.html</link>
					  <description><![CDATA[Until recently, there were five major players in the search engine
world: Google, MSN, AOL, Ask.com, and the Yahoo! search engine. These
top Internet search engines quickly could be narrowed down to four,
however; AOL uses the Google algorithm and will yield nearly identical
results. Further narrowing is rapidly occurring - Ask.com seems to be
stepping out of the spotlight to focus on specific markets, and in
early March 2008, Microsoft began attempting to purchase the Yahoo!
search engine. If there are just two top search engines with which to
be concerned, what does this mean for your business and for SEO as a
whole? ]]></description>
					  <author>no@spam.com (Scott Buresh)</author>
					  <pubDate>Mon, 31 Mar 2008 21:31:49 EDT</pubDate>
					 <guid isPermaLink="true">http://www.isedb.com/db/articles/1819/1/Microsoft-and-Yahoo-Search-Engine-Partners/Page1.html</guid>
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					  <title><![CDATA[Apparently ASK Doesn&#039;t Always Have the Right Answer]]></title>
					  <link>http://www.isedb.com/db/articles/1810/1/Apparently-ASK-Doesn039t-Always-Have-the-Right-Answer/Page1.html</link>
					  <description><![CDATA[The Wall Street Journal <a href="http://online.wsj.com/article/SB120465683155910833.html" target="_blank">broke incredibly sad news</a> [last week]... indeed I think it is one of the saddest moments in my SEO career. <a href="http://www.ask.com/" target="_blank">Ask.com</a>
is letting go of 40 employees and conceptually restructuring itself by
moving away from mainstream search and focusing on question-related
searches for their supposed primary audience "middle-American,
predominantly female consumers." ]]></description>
					  <author>no@spam.com (Ross Dunn)</author>
					  <pubDate>Mon, 10 Mar 2008 21:37:10 EDT</pubDate>
					 <guid isPermaLink="true">http://www.isedb.com/db/articles/1810/1/Apparently-ASK-Doesn039t-Always-Have-the-Right-Answer/Page1.html</guid>
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					  <title><![CDATA[The End of the World As We Know It]]></title>
					  <link>http://www.isedb.com/db/articles/1808/1/The-End-of-the-World-As-We-Know-It/Page1.html</link>
					  <description><![CDATA[It&#8217;s the end of the world as we know it, the search world that is, and the start of a whole new universe. Allow me to introduce Universal Search, the practice of displaying search results that include all forms of media including: videos, maps, news, photos, PDF files, shopping feeds, and social, all in one comprehensive results page for the online searcher. ]]></description>
					  <author>no@spam.com (Rob Aronson)</author>
					  <pubDate>Tue, 04 Mar 2008 21:02:02 EST</pubDate>
					 <guid isPermaLink="true">http://www.isedb.com/db/articles/1808/1/The-End-of-the-World-As-We-Know-It/Page1.html</guid>
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					  <title><![CDATA[Site Jacking and the DMCA]]></title>
					  <link>http://www.isedb.com/db/articles/1757/1/Site-Jacking-and-the-DMCA/Page1.html</link>
					  <description><![CDATA[Two days ago I was performing a rather dull set of SEO experiments when
I noticed something very disturbing. While testing Google&#8217;s SERPs
against keyword phrases inserted into the Metamend Facebook profile,
I found a Chinese SEO company had completely stolen the Metamend
source-code, images and all. The Chinese firm, Okwoo.com had slightly
altered and translated the site-text into a Chinese language but had
left blog postings (many of which I wrote) in the English language they
were originally written in. It&#8217;s called site jacking and it happens
more often than a reasonable person might realize.<br/> ]]></description>
					  <author>no@spam.com (Jim Hedger)</author>
					  <pubDate>Thu, 06 Dec 2007 06:47:02 EST</pubDate>
					 <guid isPermaLink="true">http://www.isedb.com/db/articles/1757/1/Site-Jacking-and-the-DMCA/Page1.html</guid>
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					  <title><![CDATA[A Slippery Slope: Google Owns a Search Engine Optimization Company]]></title>
					  <link>http://www.isedb.com/db/articles/1754/1/A-Slippery-Slope-Google-Owns-a-Search-Engine-Optimization-Company/Page1.html</link>
					  <description><![CDATA[What many people failed to realize was that when Google purchased
DoubleClick, it now was also the owner of a very large search engine
optimization company called Performics, which is a wholly owned
subsidiary of DoubleClick. ]]></description>
					  <author>no@spam.com (Scott Buresh)</author>
					  <pubDate>Sun, 02 Dec 2007 21:18:20 EST</pubDate>
					 <guid isPermaLink="true">http://www.isedb.com/db/articles/1754/1/A-Slippery-Slope-Google-Owns-a-Search-Engine-Optimization-Company/Page1.html</guid>
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					  <title><![CDATA[Current and Future Search Trends: What the Top Internet Search Engines Are Doing]]></title>
					  <link>http://www.isedb.com/db/articles/1741/1/Current-and-Future-Search-Trends-What-the-Top-Internet-Search-Engines-Are-Doing/Page1.html</link>
					  <description><![CDATA[
The future of search is unclear - what is clear is that change is
rapidly happening for all of the top Internet search engines. Google as
always is the frontrunner for many of these search trends, but even
little guys like Ask.com are making waves. In this article, I will
attempt to cover some of the more interesting search trends that are
occurring today with the top Internet search engines - but I am by no
means being comprehensive about the subject. Things are changing on a
weekly, or sometimes even daily, basis, and future articles will cover
additional developments in depth.

<br/> ]]></description>
					  <author>no@spam.com (Scott Buresh)</author>
					  <pubDate>Thu, 08 Nov 2007 21:01:53 EST</pubDate>
					 <guid isPermaLink="true">http://www.isedb.com/db/articles/1741/1/Current-and-Future-Search-Trends-What-the-Top-Internet-Search-Engines-Are-Doing/Page1.html</guid>
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					  <title><![CDATA[Google Changing the Way it Ranks Sites?]]></title>
					  <link>http://www.isedb.com/db/articles/1739/1/Google-Changing-the-Way-it-Ranks-Sites/Page1.html</link>
					  <description><![CDATA[For the past six or seven years, one of the most dominant factors in
determining page or document placement has been an evaluation of
incoming links. Google pioneered the method, known as Pagerank, in its
original algorithm and has refined it ever since. The recent flap over
Pagerank revaluations might provide SEOs a broader hint at changes
happening behind the scenes at Google and other major search engines.
While unintended, Google might be signaling a step away from Pagerank
as a primary means of recommendation and valuation. ]]></description>
					  <author>no@spam.com (Jim Hedger)</author>
					  <pubDate>Tue, 06 Nov 2007 07:00:51 EST</pubDate>
					 <guid isPermaLink="true">http://www.isedb.com/db/articles/1739/1/Google-Changing-the-Way-it-Ranks-Sites/Page1.html</guid>
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					  <title><![CDATA[Google&#039;s Paid-link Smack in the Face]]></title>
					  <link>http://www.isedb.com/db/articles/1729/1/Google039s-Paid-link-Smack-in-the-Face/Page1.html</link>
					  <description><![CDATA[The SEO world is abuzz today with Google's smack in the face to a number of
websites that are selling obviously paid-for, keyword-rich text links.<br/> ]]></description>
					  <author>no@spam.com (Jill Whalen)</author>
					  <pubDate>Wed, 24 Oct 2007 21:00:50 EDT</pubDate>
					 <guid isPermaLink="true">http://www.isedb.com/db/articles/1729/1/Google039s-Paid-link-Smack-in-the-Face/Page1.html</guid>
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					  <title><![CDATA[Basic SEO Venues – The Google network, Tying it together]]></title>
					  <link>http://www.isedb.com/db/articles/1714/1/Basic-SEO-Venues--The-Google-network-Tying-it-together/Page1.html</link>
					  <description><![CDATA[Imagine yourself as an SEO servicing a fairly large client or business.
The client has tens of thousands of unique URLs in their domain(s) and
more content than you can reasonably shake a magic wand at.  To make
matters more complicated, they are getting creamed by their competition
under their most important keyword phrases on Google. They want you to
turn their situation around and it has to be done within their concept
of a reasonable time period.<br/> ]]></description>
					  <author>no@spam.com (Jim Hedger)</author>
					  <pubDate>Wed, 19 Sep 2007 04:07:11 EDT</pubDate>
					 <guid isPermaLink="true">http://www.isedb.com/db/articles/1714/1/Basic-SEO-Venues--The-Google-network-Tying-it-together/Page1.html</guid>
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					  <title><![CDATA[Search Marketing Industry Shake-up Imminent]]></title>
					  <link>http://www.isedb.com/db/articles/1700/1/Search-Marketing-Industry-Shake-up-Imminent/Page1.html</link>
					  <description><![CDATA[As sure as the sun shines behind the clouds on a rainy day, a major
shake-up in the search marketing industry is coming soon. The signals
are being sent and received  through-out the various sectors of search
and online marketing. Change in any marketplace, when it does come, is
often swift, brutal and merciless. For some SEO practitioners, this one
will be especially so. While the search marketing industry has been
bracing for change for at least a year, the movement is now picking up
speed and gathering momentum. As SEOs, our working-world is going to
look very different this time next year.<br/> ]]></description>
					  <author>no@spam.com (Jim Hedger)</author>
					  <pubDate>Mon, 13 Aug 2007 14:48:11 EDT</pubDate>
					 <guid isPermaLink="true">http://www.isedb.com/db/articles/1700/1/Search-Marketing-Industry-Shake-up-Imminent/Page1.html</guid>
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