Dale Goetsch
Dale Goetsch is the Technical Consultant for Search Innovation Marketing (http://www.searchinnovation.com), a Search Engine Promotion company serving
small businesses and non-profits. He has over twelve years experience in software development. Along with programming in Perl, JavaScript, ASP and VB, he is a technical writer and editor, with an emphasis on making technical subjects accessible to non-technical readers.
Articles by this Author
» Optimizing Dynamic Pages - Part II
- By Dale Goetsch
- Published 09/18/2003
- Search Engine Optimization for Dynamic Pages
You have the world's finest collection of widgets. You created the world's best widget website. You have no traffic. You checked in the search engines and find that your site does not appear at all, even though all your competitors' sites do. Perhaps the
» Optimizing Dynamic Pages - Part I
- By Dale Goetsch
- Published 08/11/2003
- Search Engine Optimization for Dynamic Pages
how do we attract other visitors to our dynamic page of left-handed blue widgets? There must be some way to get there without having to click on that "submit" button.
» The Myth of
- By Dale Goetsch
- Published 06/3/2003
- Search Engine Marketing
When it comes to the myth of 'Guaranteed #1 Ranking' in search engine marketing, the bottom line is this: search engine marketing professionals do not own the search engines. If you don't control the medium, you can't guarantee the result.



