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Claudia Bruemmer

Claudia Bruemmer is a freelance writer and editor specializing in Internet marketing articles and Web page content. Formerly Managing Editor of ClickZ from 1998 to 2001, Claudia managed the day-to-day editorial duties, creating the editorial calendar, editing and writing articles, accepting submissions, recruiting writers and creating content threads. Claudia’s clients include Bruce Clay, Inc., SEMPO, Search Engine Watch, TopTenWholesale and RedDoor Interactive.

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» Optimizing Content for Universal Search

The focus on personalization and universal search requires more emphasis on social media SEO strategies because of user interest in creating content and the vast amounts of new multimedia content created daily on the Web. Marketers are beginning to drive traffic via social networking sites, and these efforts are known to enhance search engine optimization campaigns.



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