William Flaiz
William Flaiz is vice president of search engine optimization (SEO) and web analytics at Avenue A | Razorfish. In this role, he oversees the firm’s global SEO and web analytics practice that services clients across the US, Europe, and Asia. William manages a staff of more than 30 account services partners, analysts, and strategists, in defining the needs and providing solutions that help clients to measure and optimize their web site investments.William earned a B.S. in accounting and finance and MS in information systems from Drexel University.
Articles by this Author
» So, You Want to Work in SEO…
- By William Flaiz
- Published 09/4/2007
- Search Engine Optimization
All of you out there that think you have experience with SEO please raise your hand. Now the ones that think SEO is or includes pay per click campaigns put your hands down. Who thinks SEO is making sure that Meta information is filled out for each of the web pages? You can put your hands down as well. Those of you who believe SEO is only about optimization of the content on the page, hands down. The select few of you that are left with your hands up now make up the amazing talent puddle, not to be confused with a talent pool, of candidates available to SEO shops in the marketplace looking for talented help. Note: I know that isn’t an exhaustive list of SEO practices, but for the purpose of the exercise it will do for now.
» Technology Analyst to VP of SEO: What a Long, Strange Trip it’s Been
- By William Flaiz
- Published 08/1/2007
- Search Engine Marketing
Mine is a story of twists and turns, paths taken while never looking
back. I am going to start this column, which I will write regularly
the challenges of managing an SEO department, by providing a brief
history of my work history. Although I have been an internet marketer
for over six years, I have only been doing the SEO thing for a short 13
months.
