Tim Rule
Tim Rule specializes in Pay-Per-Click account management at StepForth Web Marketing Inc, a web marketing company founded
in 1997 and based in Victoria, British
Columbia, Canada. StepForth provides
cutting-edge web marketing services that provide highly successful, targeted
results for its clientele. Tim Rule is accredited in Google
Adwords and a Yahoo Search Marketing
Ambassador.
Articles by this Author
» PPC Management - A User's Review of MSN
- By Tim Rule
- Published 04/20/2008
- Search Engine Marketing
This is the first in a series of articles intended to convey my personal impressions of managing PPC through Google Adwords, Yahoo Panama and MSN Adcenter.
Each engine has its pluses and minuses and I thought I would write a short blurb describing my experiences using the interface for each of these. The first engine I will be looking at is the lesser utilized of the three, MSN Adcenter.
» Geo-Targeting Headaches with Yahoo Search Marketing
- By Tim Rule
- Published 02/7/2008
- Search Engine Marketing
As an accredited Yahoo Ambassador, I am accustomed to working with the Yahoo Search Marketing
PPC system (YSM). Although YSM can be an effective means of paid
advertising, its Panama system still has a ways to go and I want to
share with you several of the challenges in setting up a geo-targeted
campaign.
